Powerful trends are transforming how life sciences products and services are delivered and consumed. Fuelled by intelligent technologies, the industry is transitioning to a global digital health sciences network as innovators throughout the value chain reimagine their business models, business processes and how work is done. The key trends and implications include:
Demanding patients
- Demand proactive, predictive and personalised treatment
- Want better, safer treatment with improved outcomes at a lower cost
Global competition
- Competition from companies in emerging countries like India and China
- Growing markets in BRIC countries driving demand for low cost drugs